The Strategico Marketing Group helps its clients address their marketing and sales related challenges and opportunities. Strategico's experience in assessing the situation, defining the desired state, designing appropriate solutions, delivering professional services and monitoring results are captured in the following portfolio examples.

Select your key marketing challenge or opportunity...

New Market Expansion To position a start-up, Toronto-based Canadian microcomputer manufacturer to address large federal government supply opportunities.

Sales Coverage Planning and Delivery To restructure the traditional direct sales model for the regional operation of a Fortune 100 multinational to prepare for the future without compromising results.

Marketing Process Implementation To merge four equal telecommunications providers into the third largest Canadian telco, requiring a common approach for service development and delivery.

Strategic Corporate Planning To develop an concise, yet effective strategic plan for the Customer Premise Equipment division of Canada's second largest telecommunications provider.

Integrated Marketing Planning To capture the leading US market position for automated fax servers for a mid-sized, Canadian technology provider before IBM's product launch into the same markets.

Bootstrap Channel Development To build a sustainable revenue stream for an under-funded Canadian technology start-up.

Calling Higher To improve the effectiveness and reduce the reluctance of the leadership team to develop relationships within the C-Suite of their clients.

Develop and They Will Come To provide value to its members, The Market Research and Intelligence Association (MRIA) found a reluctance on the part of the thousands of industry participants to consider "selling" as a critical part of their value-add. advances the interests of the market research industry in Canada – representing three quarters of a billion dollars in market activity annually.

US Market Options To determine the most effective US market entry for a leading Canadian manufacturer of building communication systems.

Find a Contract Sales Director To help support a Calgary-based systems integrator facing an immediate shortfall in sales leadership throught the resignation of a key Branch Manager at a critical time.

For a more no obligation assessment related to your business opportunity or challenge take action now.